Partner With Jani

Quick answer: A partnership with Jani is an ongoing collaboration that can combine advertising, sponsored content and joint campaigns over time. Jani is an independent publisher and not a government body, so partnerships are always clearly labelled, honestly framed and kept firmly separate from the independent public-service guidance our readers depend on.

Key takeaways

• What it is: an ongoing, labelled collaboration rather than a one-off placement.
• Best for: organisations serving the same practical audience over the longer term.
• Always disclosed: partnership content is labelled and separated from guidance.
• Never official: a partnership does not make anyone an official or endorsed body.
• Start here: outline your aims via the contact page.

What a partnership with Jani looks like

Where a single advert or article is a one-off, a partnership is a relationship built over time. It might bundle advertising, sponsored content and joint campaigns across a season or a year, with agreed goals and clear labelling throughout. Partnerships suit organisations whose work genuinely helps our readers get things done, and who want a consistent, trusted presence rather than a quick hit. We treat a partnership as a shared commitment: your aims matter to us, and the reader’s trust matters more, so we design the collaboration to serve both at once.

Who we partner with

• Service providers and apps that solve real, everyday problems for people.
• Educational, training and skills organisations with something useful to offer.
• Non-profits and campaigns raising practical, public-interest awareness.
• Businesses reaching a task-focused Bangladeshi audience responsibly and honestly.

We are deliberately selective. A partner’s aims must sit comfortably alongside independent, honest guidance, and we will say no where they do not — even to a well-funded proposal.

What partnerships can include

Depending on your goals, a partnership might combine labelled placements, a series of sponsored articles, co-produced explainers, awareness campaigns and a plain report on how it all performed. We tailor the mix to your objective rather than sell a fixed package, and we are happy to start small and grow if the first phase works well for both sides. Whatever the mix, every commercial element is labelled and kept apart from our guidance, so the collaboration strengthens your reputation rather than putting it at risk.

What we will not do in a partnership

A partnership never buys influence over our guidance. We will not present a partner as an official body, imply government endorsement, or let partnership content masquerade as independent guidance. We do not guarantee, speed up or influence any official process, and we do not sell undisclosed or disguised paid links. Our guidance is never for sale — that boundary is exactly what makes partnering with us worthwhile, because readers trust the environment your message appears in. A partner who wants those lines crossed is not a partner we can work with.

How independence is protected

Our editorial team decides what our guides say and when they change, based on our verification standards and independent of any commercial relationship. A partner cannot commission, edit, delay or remove a guide, and cannot buy a mention inside one. This is deliberate and non-negotiable: readers trust Jani because our guidance is independent, and that trust is precisely what a good partnership benefits from. We are transparent with partners about where the line sits, so expectations are clear from the very first conversation.

Measuring a partnership

Good partnerships are accountable. Before we begin, we agree what success looks like — awareness, engagement, reach into a particular audience — and we report back honestly on what happened, including what did not work. We would rather tell you plainly that something underperformed and adjust than dress up weak results. That honesty is the same standard we apply to our guidance, and it is what lets partnerships continue and grow over time.

How to start a partnership

1. Share your aims and timeframe via the contact page or partners@janibd.com.
2. We propose a tailored mix, a labelling approach and current rates.
3. We agree scope and how success will be measured.
4. We deliver and review together across the life of the partnership.

Examples of partnership goals

Partners come to us with different aims, and the shape of the collaboration follows the goal rather than a fixed template. Some want sustained awareness among a practical audience over a season, and pair regular labelled placements with the occasional in-depth article. Others are running a time-bound campaign — a new service, an enrolment window, a public-interest message — and want a coordinated push across several formats. Some non-profits simply want to reach people at the moment they are trying to do something, with clear, honest information alongside our guides. Whatever the goal, we shape an honest plan around it, we label everything clearly, and we keep it entirely separate from our independent guidance. We are also happy to say when a goal would be better served elsewhere, because a partnership only works when it genuinely fits.

A partnership built on trust

The value of partnering with Jani rests entirely on the trust our readers place in us, so we guard that trust as carefully on your behalf as on our own. We are honest with you about what will and will not work, honest with readers about what is commercial, and consistent about the lines we do not cross. That consistency is what makes a long-term relationship possible: you always know where you stand, readers always know what they are looking at, and the collaboration can grow on solid ground rather than on anything that has to be hidden.

About Jani and our standards

Jani is an independent publisher of plain-language how-to and public-service guides for readers in Bangladesh. We are not a government agency or official body, and we are not affiliated with, authorised by or endorsed by any government department or public authority. Our guides are researched, written and checked by our own team against published rules — you can read more on our about us page and see exactly how we verify our guidance. That editorial judgement is never for sale. Any commercial placement is labelled in line with the FTC endorsement guidelines, is kept clearly separate from our guidance, and is provided for information only — not legal, financial or professional advice. If you ever spot something that looks unclear or wrongly labelled, tell us and we will put it right.

Frequently asked questions

How is a partnership different from advertising?

Advertising is usually a one-off; a partnership is an ongoing, tailored collaboration. Both are clearly labelled.

Does partnering make us an official or endorsed body?

No. Jani is independent. A partnership carries no official status and no government endorsement.

Can a partner influence your guides?

No. Our guidance is never for sale, and partners cannot commission, edit, delay or remove guidance.

Will partnership content be labelled?

Yes — every commercial element is labelled per the FTC endorsement guidelines and kept separate from guidance.

What does a partnership cost?

It depends on the mix and duration. Request current rates with a note on your aims.

Do you partner with anyone?

No. We are selective and decline partners or placements that could mislead readers about an official process.

How do we begin?

Outline your goals via the contact page and we will propose a tailored plan and next steps.

Do you offer how-to brand or media partnerships?

Yes — ongoing programmes combining advertising, disclosed content and features around your goals. Discuss one via our contact page.